• Mike Katulka

Hyperforce Brings Salesforce to Major Public Clouds


Discovering new avenues for data storage has kept technology engineers busy for decades. In the past, we stored smaller amounts of data locally in devices like hard drives or floppy discs, and huge servers lived in office buildings and data centers, which are physical facilities used to store critical applications and data for businesses and organizations.


Cloud-based technology changed the way data centers operate. With less than a dozen located throughout the world, Salesforce data centers are big buildings with Fort-Knox-level security protocols that store Salesforce instances for thousands of Salesforce customers.


Salesforce customers can learn more about which data center houses their Salesforce instance here, and check the status of their Salesforce instance here.



What is Salesforce Hyperforce?

Not to be confused with the Power Rangers spinoff show, Hyperforce brings the Salesforce platform into the modern age.


Hyperforce enables existing and prospective Salesforce customers to utilize public cloud infrastructure, which is something that wasn’t possible before the recent architectural overhaul to the Salesforce platform.


Among the greatest advantages of Hyperforce is that it’s 100% backward compatible, which means Salesforce developers can rest assured knowing Salesforce apps will not be affected when moved to Hyperforce.


Hyperforce Speed Advantages

Like the name suggests, Hyperforce has many advantages related to speed.


If Salesforce can run on the same local infrastructure as another database (like Microsoft SQL), and use the Salesforce APIs to perform integration at scale… well, this is hyper-migration, hyper-analytics, and hyper-ecommerce!


With your own hosted infrastructure, you can further improve the user experience through faster hardware, more storage and better network performance.


All together, Hyperforce brings forth a whole new level of consideration for the CIOs, CTOs, and technical architects out there.



Why did Salesforce create Hyperforce?


When it comes to storing large amounts of data or performing heavy computations, Salesforce shared infrastructure has known limits. Hyperforce enables Salesforce to keep up with other major CRM companies like Oracle and Microsoft because Salesforce customers are now able to use public cloud infrastructure to store their Salesforce instances.


Each Salesforce instance had to be housed in a Salesforce data center before the introduction of Hyperforce. Existing and potential Salesforce customers now have the flexibility to choose where their Salesforce instance is located, which solves many issues related to scalability and geographic location.


Many prospective customers lacked compliant solutions to satisfy geographic regulations of the data before the introduction of Hyperforce. In addition, existing customers may be noncompliant today, and they may have faced difficulties merging data and acquiring businesses with different regulations.


In addition, asynchronous queues like future, scheduled and batch jobs have been known to be limited as multiple customers share the same “pod” or server. Using public cloud infrastructure means Salesforce customers no longer have to consider other customers' usage of these items during planning and execution.



Where is Hyperforce available?


Hyperforce is Salesforce that you can deploy on your own cloud infrastructure in your region of choice.


No matter the regulatory specifications of your industry, region or company -- with Hyperforce you have full control over where your Salesforce data is stored. It is hypercompliant!


According to Salesforce President and COO Bret Taylor, Hyperforce will be available in every region with major computing cloud providers. Hyperforce is already available in India and Germany, and Salesforce is planning to roll out Hyperforce to 10 more countries in 2021.


Salesforce Hyperforce Announcement at Dreamforce


Bret Taylor delivered the groundbreaking announcement about the completion of Hyperforce during the Dreamforce To You 2020 Keynote Address.


Introduced as the greatest technological shift in the history of Salesforce, Hyperforce is a new capability that allows Salesforce to deliver the platform using public cloud infrastructure on a global scale. Taylor’s team has been working on the project for over two years, which he says was necessary because of the extensive Salesforce architecture work involved.




Hyperforce Keeps Salesforce Competitive in the CRM Marketplace


Salesforce is the world’s #1 CRM, and the company plans to retain that title. Hyperforce will allow Salesforce to increase the company’s competitiveness with the improved performance options and geographic compliance.


Other major CRM companies already offer their products using public or private infrastructure, and the announcement of Hyperforce is leveling the playing field for Salesforce and other CRM companies.


Microsoft recently announced an India server location for their CRM Dynamics product, and other companies like Oracle also have data centers in India and other countries. Other tech companies are likely to follow suit if they have hosted proprietary infrastructure in limited continents or countries.


In addition, there may be an opportunity for other tech companies to integrate with these “other cloud” hosted Salesforce instances in a “same hardware” way, which would produce blazing fast data transfer speeds.



Rethink Salesforce Data Storage and Computing Limits with Hyperforce

With Hyperforce, your Salesforce data storage and computing needs are no longer limited to the known boundaries of a typical Salesforce org. You can scale up your hardware and computing power through your own cloud or IT provider and resources.


This is a huge enabler for large-scale enterprises and fast-paced companies. We can’t wait to see what this hyper scalable option does to drive transformation through the extreme flexibility of extra power!


How will Hyperforce affect the Salesforce Ecosystem as a whole?


Everyone in the Salesforce ecosystem can benefit from the expanded capabilities Hyperforce brings to the platform. Here are some of the ways we think Hyperforce may affect the Salesforce ecosystem in coming years:

  • Skills in the ecosystem may expand as infrastructure and purpose-built clouds need to be maintained.

  • There will be an influx of new customers in sectors, industries and countries that have a happy path toward being compliant geographically.

  • Existing businesses may opt to migrate to Hyperforce, which could mean some planning and projects are required.

  • A new sort of ‘build vs. buy’ dilemma will occur related to the cost of hosting your own infrastructure and managing new skills. Up to this point, Salesforce has handled those aspects for customers by using Salesforce data centers.



How Hyperforce Handles Security

So far, Hyperforce is said to handle security the same as it already does. This means data is encrypted while in motion and at rest. Your data is protected — even from you and other customers!


To date, Salesforce customers have the ability to export and import data through the Salesforce API, but you do not have direct database access, which refers to the Oracle database that is running on the server.


Hyperforce enables Salesforce data to live on your chosen cloud infrastructure, but it does not increase your database access, and you will still import and export only through the Salesforce API. Speaking from a hyper-secure point of view, this decision is in your best interest.



Hyperforce Compatibility and Integrations

Salesforce claims to treat a Hyperforce org like all of their other instances. Integrations and apps will remain backwards compatible as Hyperforce goes through security updates and major releases.



Considerations to Prepare for Hyperforce Implementation


When you’re ready to kick it up a notch with Hyperforce, reach out to your Salesforce Account Executive to learn how to get the process started. Using Hyperforce requires a great deal of technical expertise, so contact a Salesforce-recognized consulting partner to guide you through the process.


Here are some other considerations for Salesforce Hyperforce:


Choose your cloud wisely.

Pay attention to promised uptime, scheduled hardware/software outages, and backup solutions. There may be an opportunity to implement an instant “backup plan” on your own.


Consider remote terminals for your end users.

Maybe your Salesforce apps need more client-side power than what your laptops and desktop computers can provide. Enter virtual machines that run on the same infrastructure as the Salesforce instance itself. Think about a Chrome window running on a virtual computer with 64gb RAM and insanely fast processors.


Invest in qualified Salesforce resources.

You’ll need to join your Salesforce resources with some serious IT/infrastructure talent here. It’s not as easy signing up for Amazon Web Services (AWS) and telling Salesforce where to install. Well, maybe it is, but there’s a lot of comfort you experience when Salesforce hosts apps and data on their infrastructure.


Be careful and enjoy the rocketship! And reach out to CRM Salesforce Consultants if you want to learn more.



Hyperforce Resources


Contact CRM Science Salesforce Consultants

Salesforce COO Bret Taylor called Hyperforce “the greatest technological shift since the beginning of Salesforce.com,” but actually implementing Hyperforce is a highly complex undertaking. Our Salesforce consultant team embraces the technological shift and the implications it brings to Salesforce orgs of all sizes.


The CRM Science Salesforce consulting team can help you learn what Hyperforce can do for you and how to complete an implementation for your company. Contact CRM Science Salesforce Consultants to chat.




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