CRM Science AI Lab for Salesforce Einstein

September 28, 2017

Start Using Einstein APIs Now!

 

Einstein has matured and expanded this Summer and we've been on the front lines with Salesforce as the Resident Experts of the AI-focused Incubator. From these collaborations comes the CRM Science AI Lab - an admin-friendly accelerator for development teams and Partners to jump start Einstein API solutions.

 

Startups Are Hungry

 

For the last 5 months I’ve had the privilege to act as the on-site Resident Expert for the Salesforce Incubator, an intense workshop for innovative startup companies to get established and deliver their solutions to the Salesforce ecosystem. Getting to work with these creative and exceptional people has been amazing. These groups, and the hundreds like them around the world, are passionate about what they do. As startups, however, they need and appreciate all the help Salesforce and Salesforce Partners can provide.

 

The Confusion

 

At the beginning of the Incubator there was a barrier.  The common element across all of the participants was that each of their products or services leveraged machine learning but there was significant confusion about what Einstein was, how to distinguish all of the different products and technologies with the Einstein moniker, and how it could be leveraged pragmatically.


Much of the power of Einstein is becoming available through the flood of new features in the various Salesforce Cloud products (Sales Cloud, Service Cloud, etc.). You can get an excellent audit of these here.  Alas, these are non-extensible and cannot be customized.

 

“Where are my APIs?”

 

That’s not the whole Einstein story by a long shot. The first two questions these tech-oriented entrepreneurs asked us was, “Where are the Einstein APIs?” and “How can we quickly leverage them?” There are three now: Vision, Intent and Sentiment. (More information about the Einstein Platform Services can be found at einstein.ai) They’re awesome but it only answers the first of two. It didn’t take long to realize that these lean, resource-strapped teams didn’t just want "APIs" but what they really want is flexibility to create solutions at the speed of now.

 
The Answer

 

And, thus, during our time shoulder-to-shoulder with Incubator Participants and Salesforce Einstein team, we developed the CRM Science AI Lab accelerator. Now internal customer teams and Partner SIs can immediately create new solutions that leverage the APIs at Einstein.ai.

 

Once installed, an admin-level user can create predictions out-of-the box. Technical staff can examine all the background details regarding the training and execution of the machine learning. It’s also extensible! Developers and admins can create post-prediction processes, like Flows, Workflows, etc. to make those predictions actionable, even extend with your own custom code.

 
Start Using the APIs Now

 

Ready to get started? Head to the CRM Science AI Lab for all the details now and keep an eye on it: We’re working closely with Einstein team so that new APIs will be reflected as they’re released!

Please reload

Recent Posts
Please reload

CRM Science is an award-winning, strategic Salesforce Silver Consulting Partner focused on delivering practical end-to-end solutions to financial services institutions, manufacturing companies, senior living providers, and other industries. We partner with you throughout your Salesforce journey, specializing in developing business processes, implementation across the different Salesforce clouds, and integrating third-party solutions so you can innovate faster, better engage with customers and improve your bottom line with a unified system. 

We are recognized by Salesforce and were awarded the 2016 Partner Innovation Award for Connected Ecosystem, 2017 Partner Innovation Award for Einstein Analytics, 2018 Partner Innovation Award for Lightning Leadership, and 2019 Partner Innovation Award for Community Cloud.

Ready to find the solution to your Salesforce puzzle? Contact us at info@crmscience.com! 

Partner Innovation Award 2018
Partner Innovation Award 2017
Partner Innovation Award 2016
Philadelphia 100 fastest growing companies

Copyright © 2011-2019 CRM Science, Inc. All rights reserved.